Rush is Ballarat’s newest nightlife event, aiming to bring a fresh, modern clubbing experience to the city.
We created a logo and visual concepts to help Rush shape their brand.
The identity we chose reflects a new clubbing era through a minimal, contemporary logo, and clean poster design.
We focused heavily on the runner icon — a symbol that doubles as an “R”, displaying both the event’s name and the energy of the ‘rush’ itself in nightlife.